Today, the entertainment industry is more diverse than ever, with a wide range of platforms and services vying for our attention. From traditional TV and movie studios to streaming services and social media platforms, there's no shortage of options when it comes to entertainment.

We no longer wait a week for a new episode. We consume entire seasons in a weekend.

If you feel like every other movie is a reboot, a sequel, or a "requel," you are not imagining it. According to Variety , 62% of the top-grossing films of 2025 were based on existing IP (Intellectual Property). But something strange happened on the way to the bank: the audience started curating the nostalgia.

Then there is the case of "Flossing." The dance move from the video game Fortnite didn't come from a choreographer; it came from a video game character emoting. Soon, actual human children were doing the dance in school hallways. The digital ghost had become the real-life template. Entertainment has stopped holding a mirror to society; it is now holding a mirror to a screen that is holding a mirror to itself.

"Starting around 2016, the world entered a state of perpetual, high-velocity crisis," Marchetti explains. "When the future feels unpredictable, the brain seeks refuge in the predictable. We don’t just want a story; we want the same story. It’s the neurological equivalent of a weighted blanket."

Online activities

Welcome to our online activities page. Here you’ll find a host of activities, including: