Stop trying to make the "angry Pathan" meme go viral. Start showing the poet, the host, the warrior-philosopher . That is the video that will cross 5 million views—and the comments section will actually be worth reading.
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: The most famous recent example of a "viral better" video was Dananeer Mobeen’s "Pawri Ho Rahi Hai" clip. It transcended regional divides, becoming a massive catchphrase adopted by celebrities, companies, and politicians in both Pakistan and India. Stop trying to make the "angry Pathan" meme go viral
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