This started as a way for survivors of sexual harassment and assault to find solidarity. It grew into a global awareness campaign that shifted corporate cultures and legal standards worldwide.
Short-form video is uniquely suited to survivor stories. A 60-second clip cuts through the noise. It allows for "micro-actions"—a share, a like, a comment. When a user comments, "This happened to me too," and the survivor replies, a support network is born instantly.
To avoid sensationalism and re-traumatization, campaigns must prioritize the well-being of the storyteller. Survivor Storytelling 101 - RAINN