It is easy to ignore a report stating that millions are affected by a disease. It is impossible to ignore the face and voice of one person describing how that disease changed their life. The Architecture of Effective Awareness Campaigns
On April 25, 1990, while driving to actor Michael Miu's house, Carina Lau was abducted by four men. She was held for approximately two to three hours. Carina Lau Rape Uncensored Video
Not every campaign that uses survivor stories succeeds. Some fail due to "compassion fatigue" or voyeurism. What separates a successful movement from a fleeting moment of outrage? It is easy to ignore a report stating